“Swiss made” smart wearable and Internet of Things products are now 17% more expensive to produce!

Jan 15 2015, the Swiss National Bank announced it would remove the cap it had in place to prevent the Swiss franc from rising too high against the Euro (1,20 EUR equals ±1 CHF).

Today Jan 18 2015, the exchange rate is 1,0074 EUR equals ± 1 CHF meaning that Swiss made products become 17% more expensive in a blink of an eye! Continue reading

Nostradamus by Cesar - source: wikipedia

6 tech trends that will dominate CES 2015 but will miserably fail?

My predictions for 2015:

 

Let’s talk Jan 1, 2016 and see if we were close to the reality 🙂

PS: the paragraphes’ titles have been taken from a Mashable article: 5 tech trends that will dominate CES 2015

 

Marketing Model - source: http://www.cchsmarketing.com

Hello Bank prepares a pop-up store in Brussels

Pop-up store Hello Bank

Pop-up store Hello Bank

“Pop-up store (pop-up shop in the UK and Australia) or flash retailing, is a trend of opening short-term sales spaces.

The space could be a sample sale one day and host a private cocktail party the next evening. The trend involves “popping up” one day, then disappearing anywhere from one day to several weeks later. These shops, while small and temporary, can build up interest by consumer exposure.”[1]

BNP Paribas Fortis wants to increase the awareness of Hello Bank [2] their Internet Bank using offline medium.

Stay tuned …

[1] http://en.wikipedia.org/wiki/Pop-up_retail

[2] Hello Bank for Android: https://play.google.com/store/apps/details?id=com.bnpp.hellobank

[2] Hello Bank for iOS: https://itunes.apple.com/be/app/hello-bank!-by-bnp-paribas/id642897716?mt=8

Belgian Venture Capital & Private Equity Association Members List