Category Archives: Web 1.0

Marketing data model: top 10 rules to collect consumers’ data

Marketing: Data model

One of the main concerns for a firm is when, how and to whom they should market their products. Firms make marketing decisions based on how much data they know about their customers and potential customers.

They may choose for mass market when they do not know much about their customers or they may market directly the consumer based on some observed characteristics.

Depending on the needs, the firm will use one of the two methods (primary and secondary) to collect its data.

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10 years anniversary of my email account on

Voilà, 10 years ago I created my account on Hotmail, it was only 12 days after Hotmail started its online service.

Strangly, I see no post concerning this important fact. Come on guys/girls, the first ever online email address provider!

Is it because Microsoft is owning the service that nobody even Microsoft talks about the anniversary? I guess that all products starting by “i” have a better selling argument for the moment.

Then, enjoy your email account and blogs about Hotmail.